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WHY DOES A BUSINESS NEED A WEBSITE?
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There are a few reasons why your company would benifit from having a web site, here are some of them: | Advertising: Just think, 24 hours a day, 7 Days a week, 365 Days of the year you could be advertising your business on the internetfor as little as £35.00 a year! (see starter website package). Imagine how much that would cost in your local paper or traders journal!! | | Customer Communication: Having a website for your business allows customers to contact you day or night. You might be missing out on valuable business because your sleeping patterns do not match that of your customer. Allowing customers to contact you 24hrs a days isn't as bad as it sounds. With a business email account, customers can email you whatever time of day and you can view the messages in your business hours. | | Email Addresses: A lot of small businesses have 'free' email addresses that are provided by home internet providers such as BT, Yahoo or Tiscali. While these will work, it doesn't put accross a very professional image to the customer. For example,a business called 'IT Basics' would present a much more professional image if the email adress they gave thier customers was somehting like 'Sales@ITBasic.com' or 'John@ITBasics.com' rather than 'john.smith@yahoo.com' | | Corporate Image: Having a professional looking website helps you get over the hardest hurdle of all, customer contact.If you have a professional looking website, you can advertise this on your business card or company car. Potential customers can then take a look at your site and if it's presented in a smart manner with valuable information, they are more likely to contact you. Having some of your previous customers testimonials can also help as this shows a history of customer satisfaction. |
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